Senior Consultant | Business Leader On Demand | Coach & Program Designer

I partner with SMEs & large businesses, offering services both
remotely & onsite from the Brussels, Paris and Cologne areas.

Discover How I Can Help Your Business

Leveraging senior expertise, advanced methods and AI/Digital tools
I help business teams ADAPT & FLY ֎ with augmented capabilities.

HELPING YOU ADAPT & FLY ֎

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BUSINESS CONSULTANT
& FRACTIONAL LEADER

Portfolio & Marketing | GTM Strategies | AI & Digital

Let's Talk about Your Business Challenge
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BUSINESS TEAMS
EMPOWERMENT

Workshops | Trainings | Programs

Explore My Guidance Solutions in Detail
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TRANSFORMATIVE
PROJECTS

Strategy | Roadmap | Agile Execution

Let's Talk about Your Business Project
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WITH THE ADAPT & FLY ֎ TOOLS

Navigate Change & New Ways Forward

Everything I bring to my sessions is built on a deeply layered suite of AI-powered frameworks and practical tools for Think-Design, Learning and Team Collaboration, whether in-person or in online workspaces via Miro.

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AUGMENTATION WITH AI

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FROM GUIDANCE TO BUSINESS IMPACT

Enhanced Strategies
into Execution

▾ Strategies Assisted by AI
    The ADAPT & FLY system, using tools like ChatGPT and Miro, helps create well-thought-out strategies with detailed market analysis and innovative methods to tackle business challenges effectively.
    ▾ Into Consistent Plans
      The ADAPT & FLY system helps articulate these strategies into detailed, effective action plans. This secures a consistent roadmap for the team.
      ▾ Smooth Execution
        The ADAPT & FLY system and its frameworks ensure that these plans are articulated for efficient, agile execution, adapting and refining quickly to changes and achieving desired results.

        Increased Creativity
        into Excellence

        ▾ Brainstorming Assisted by AI
          AI tools like ChatGPT enhance brainstorming sessions in Miro, providing fresh perspectives and ideas. Prompt engineering techniques that I teach elevate to new levels.
          ▾ Creative Problem Solving
            A.D.A.P.T. & FLY's structured approaches foster innovative solutions to complex business challenges.
            ▾ Data-Based Solutions
              Insights derived from data analysis using AI tools like ChatGPT drive creative and effective problem-solving.

              Team Empowerment
              into Success

              ▾ Holistic Integrated Approach
                The ADAPT & FLY system provides a comprehensive framework to ensure that all aspects of the team's work are aligned towards common goals, fostering a cohesive and unified direction towards success.
                ▾ Enhanced Collaboration
                  Real-time interactive tools like Miro ensure teams work seamlessly together.
                  ▾ Interactive Training
                    ADAPT & FLY frameworks, combined with ChatGPT, deliver engaging and effective learning experiences.
                    GET IN TOUCH, LET's TALK!

                    YOUR BUSINESS PARTNER

                    Meet Frédéric Martin

                    An experienced consultant and leader in international business development, marketing-sales, digital strategy, and transformation with AI and Digital, I leverage three decades of international experience to guide companies through impactful evolution and growth.
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                    MY CV
                    is here

                    Senior Consultant & Business Leader

                    Examples of International S/M/L/XL Businesses I've Worked With

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                    Continuously Advancing Expertise

                    Management & Transformation with AI, Data, Digital, Innovation

                    Business Management
                    Marketing & Finance

                             ESCP Business School
                    1991-94 Alumnus

                    Prompt Engineering
                    ChatGPT/LLM

                    Vanderbilt University
                    2024

                    Advanced Data Analysis
                    with ChatGPT

                    Vanderbilt University
                    2024

                    Building Custom
                    AI Assistants

                    Vanderbilt University
                    2024

                    Professional Speaker
                    Academy/Coaching

                    A.Harrington's Elite Program
                    2023

                    Advanced Marketing,
                    AI, and Data Analytics

                    Northwestern Kellogg
                    2022

                    Decision-Making
                    Using Data

                    University of Cambridge
                    2021

                    Digital Transformation
                    & Platform Strategies

                    MIT Executive
                    2018

                    Digital Strategies, Leading
                    the Next-Gen. Enterprise

                    Columbia Executive
                    2017

                    Product/Svce Innovation
                    with Design Thinking

                    MIT Executive
                    2017

                    Six Sigma
                    Black Belt

                    Sony Electronics
                    2003

                    BS Electrical Engineering
                    and Computer Science

                    University
                    of Angers

                      DEDICATED TO YOUR SUCCESS

                      Examples of Works

                      BUSINESS CONSULTING

                      Independent consultant since 2012, supporting companies like Agfa, Bridgestone, Deloitte, MCE, SMEs and startups on marketing, digital/AI, and international development. I’ve developed tools and methods for international business development and transformation.

                      STRATEGY WORKSHOPS

                      Since 2013, I’ve led workshops across Europe for multiple industries like software, industry, services and more. Using dynamic tools and frameworks, I now integrate AI to push innovation and enhance workshop outcomes. Continue+


                      TRAINING PROGRAMS 

                      Senior associate at MCE- Management Centre Europe since 2020, designing and leading programs on business transformation and digital strategy. I also develop AI-focused sessions for clients with other independent consultants. Continue+

                      CORPORATES - Marketing & Development

                      Led international roles in product, marketing, and development at companies like Samsung, Sony, Thomson and Agfa. At Samsung Germany, we elevated the TV brand from 5th to 1st, tripling annual revenue to €500M through ambitious transformational programs. Continue+

                      SMES - Marketing & Development

                      Marketing director and business advisor for SMEs across France, Germany, and the US. I’ve led international teams and business development at companies like 1&1 Internet or EVS, with a focus on new digital markets. Continue+

                      SCALEUPS - Marketing & Development

                      Advisor & fractional leader for corporate scaleups like Agfa HealthCare (managed services) or Bridgestone (digital mobility solutions), focused on EU/US markets. Since 2012, I’ve also mentored founders on business strategy and marketing for European expansion. Continue+

                        ROLLOUT OF DIGITAL & AI SOLUTIONS

                        I've been for twenty years at the forefront of digital solutions, blending business acumen with technical expertise to advise numerous companies and implement user-friendly, agile digital strategies—especially in marketing and customer experience domains. Continue+

                          My diverse skill set spans web design (WordPress, Canva, JotForm..), CRM (Zoho, Salesforce..), customer service (Freshdesk..), dashboard analytics (Tableau, Google..), customer engagement (ClickFunnels, social media automation..), ideation (Miro, AI/LLMs), project management (Trello, Jira, Basecamp, Slack), and advanced AI/LLM applications for content creation, strategy, and planning.

                        HOW I WILL

                        Benefit Your Business

                        When you look for flexible support you often need to choose between global experience and domain expertise. I can offer you both. But, as important, I can offer advanced methods and tools that can be adapted to any business. For your business adaptation and development, take advantage of my...

                        ➊ Broad Experience

                        ▾ Business Consuting & Management
                            ▾ Corporates, SMEs, and Startups
                              upcoming details
                              ▾ B2B Tech, Software & Services
                                upcoming details
                                ▾ Consumer Electronics, TV/AV
                                  I led product management, marketing, and sales (focusing on TV & Displays, with P&L responsibility) for three industry leaders in Germany and France: Samsung, Sony, and TCL (previously known as Thomson Multimedia). 
                                  ▾ European and US Markets
                                    upcoming details
                                    ▾ Germany/France/Belgium
                                      upcoming details

                                      ➋ Deep Expertise

                                      ▾ Global Marketing & Digital Strategies
                                          ▾ Product/Business Lines Management
                                            For twelve years, I served as a business lines leader in France and Germany, overseeing portfolios in consumer electronics and web services. These portfolios consistently generated annual revenues in the hundreds of millions of euros.
                                            ▾ Global Marketing Management
                                              upcoming details
                                              ▾ Digital Business Management
                                                upcoming details
                                                ▾ Web and Content Design
                                                  With over a decade of experience, I am a web and content design expert. Every piece of content showcased here is a product of my creative vision and expertise. Additionally, I have crafted websites, landing pages, articles, and books for a diverse clientele. My proficiency extends to a detailed mastery of various tools, including WordPress, Click Funnels, Canva, and more.
                                                  ▾ Program Management
                                                    upcoming details

                                                    ➌ Methods & Tools

                                                    ▾ ADAPT & FLY System ֎ (proprietary)
                                                      The ADAPT & FLY System™ is a methodology encompassing a comprehensive suite of tools designed to facilitate business adaptation and growth in the rapidly evolving digital and AI landscape. This system integrates a variety of elements, including dynamic frameworks, interactive canvases, advanced digital platforms, and AI tools. Central to this methodology is the ADAPT acronym, representing a five-phase process: Activate, Design, Attract, Propel, Teamup. This versatile system is tailored to enhance the effectiveness of workshops, training sessions, and sprint designs, ensuring that businesses are well-equipped to navigate and thrive in an era of constant change.
                                                      ▾ Gen AI for Strategy and Marketing
                                                        I've been an early and heavy user of generative AI. I've designed and run training sessions on how to apply GenAI for being more productive and creative in marketing and business, strategy and operations, and communication. I hold certifications from the Vanderbilt University in both prompt engineering and advanced data analysis with ChatGPT.
                                                        ▾ Gen AI for Creativity & Innovation
                                                          I've been an early and heavy user of generative AI. I've designed and run training sessions on how to apply GenAI for being more productive and creative in marketing and business, strategy and operations, and communication. I hold certifications from the Vanderbilt University in both prompt engineering and advanced data analysis with ChatGPT.
                                                          ▾ Design Thinking (MIT Certification)
                                                            I hold a certification from MIT in Design Thinking for product and service innovation.
                                                            ▾ Blue Ocean Strategy (Practitioner)
                                                              I've been a practitioner of Blue Ocean for a decade, as a business consultant.
                                                              ▾ Broad Digital Toolbox (since 2008)
                                                                I've used and implemented lots of tools in these categories: Strategy Design, Agile Project Management, CRM, Customer HelpDesk, Web and Content Design, SEO, Marketing Campaigns, Marketing Automation, Automated Funnels, Social Media Interactions, Ecommerce, Analytics, Testing, Business Intelligence, Generative AI, GDPR Compliance,... The tools I've worked intensively with include (random): ChatGPT, Miro, Canva, Zoho CRM, WordPress, ClickFunnels, LinkedHelper, SEMRush, Tableau, Microsoft and Google Suites, FreshDesk, Hootsuite, Google Analytics, Trello, Jira, and a lot more
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                                                                BOOK A TIME SLOT

                                                                Or Contact Me

                                                                Mobile +32 471 840 453 Brussels | +33 1 89 31 82 50 Paris | mail@fredericmartin.eu | English-French-German


                                                                ADAPT & FLY

                                                                ARTICLES

                                                                ALL
                                                                Activate
                                                                Design
                                                                Attract
                                                                Perform
                                                                Transform
                                                                Fly with AI

                                                                INVITE ME AS A SPEAKER

                                                                Business Evolution in Times of AI

                                                                Frédéric is an international speaker, having trained under the renowned Andy Harrington as part of his Elite Program. He delivers keynotes in English or French, focusing on topics such as business transformation, international marketing, digital strategies, and the application of AI in business contexts.

                                                                2025 © FREDERIC MARTIN

                                                                all concepts, visuals and web design are my creation