Augmentation with AI


sharper commercial

strategy, faster GTM

execution

Augmentation with AI


sharper commercial

strategy, faster GTM

execution

Proven Methods


trusted by

top brands

and SMEs

Proven Methods


trusted by

top brands

and SMEs

Impact

Strategic Clarity


into execution, backed

by 30 years of business

leadership experience

Strategic Clarity


into execution, backed

by 30 years of business

leadership experience

AI-AUGMENTED COMMERCIALISATION

Elevated Teams, Accelerated Impact

FLexible

Solutions

ACROSS

Europe

Senior Advisor • Business/Teams Development Partner • On-Demand Executive

From Brussels across Europe & Online

ACCELERATING IMPACT

Challenging with Experience, Augmenting with AI

Elevate Strategy,

Accelerate GTM
Execution/Impact.

Strategic Advisor &

On-Demand Executive

Train Teams to use AI Strategically.
Apply to Commercial Strategy and
Go-To-Market Execution.

Business Teams

Development

Go-To-market Engine.

Augmented with AI, Data, and Digital.

Aligned, Optimised, Ready for Results.

Transformative

Business Project

EXPLORE MY

METHODS & TOOLS

ACROSS

europe

see how I help

An experienced consultant & leader in international development, marketing-sales, product management, digital strategy, and
transformation with AI & Digital. Leveraging 3 decades of experience to guide companies through impactful evolution & growth.

30 years

of leadership & consulting experience across Europe including
product, marketing-sales, general management, development

100s products

hundreds of products launched across Europe

from Germany, France, and Belgium

500M€ revenue

annual revenue generated at Samsung under my leadership

accelerated from 170M€ in just three years (X3 growth)

10 EU cities

I’ve lived in across Germany (5), France, Belgium, and the UK

10+ industries

I’ve worked with including consumer electronics, software,
healthcare, digital mobility, services, equipments

• Driving development and go-to-market
strategies across Europe and online

• AI/Digital Strategist, focusing on

commercialisation & team development


Creator of the ADAPT & FLY System ™

applied AI + structured business frameworks

• Certified in GenAI, Digital Strategy &
Leadership (MIT, Kellogg, Vanderbilt)

• Worked with Samsung, Sony, 1&1, Agfa,
Bridgestone, MCE, Colruyt, and many SMEs

• Fluent in English, French, and German

Experience & Expertise

Result-Oriented

Continuous Education

Business, Marketing & AI

• ESCP Business School Alumni

MIT, Columbia, Cambridge, Kellogg, Vanderbilt:

Certifications in AI & data (10), digital business,
marketing, transformation, design thinking


What Sets Me Apart


Strategy meets execution, sharp & actionable

• Unique tools rooted in lots of experience

• Unique combination of expertise and AI

• Deep European GTM, scaleup to corporate

• Bold empathy, total commitment, no fluff

Digital Marketing with

AI/Data & Automation

Decision-Making
using Data

Digital Business Strategies

Leading the next-gen. enterprise

Digital Transformation

and Design Thinking

AI fo Business: 8 certifications including

Prompt Engineering & Data Analysis

Design


value your customers

truly care about

Attract


the right audience and

keep their attention

Perform


optimised system

for agile growth

Teamup


smartly with AI for

greater impact

Activate


your business project

and get traction

Explore the ECOSystem

Training & Workshop

AI Copilots



Each one assists & challenges
you in a specific expertise.

Learn how to create yours.

Prompting Techniques


Learn advanced prompt techniques. Become
fluent with large language models (LLM) like
ChatGPT. With the IO-SPICES ֎ Grinder ™

ADAPT & FLY – SHARPER & FASTER WITH AI

GUIDING SYSTEM & TOOLS

BOOK A TIME SLOT

Or call me +32 471 840 453

✉️ mail@fredericmartin.eu

In my trainings, workshops and acceleration program, I teach & guide to develop AI-powered capabilities
that will significantly elevate your impact with structure, precision, and deep, hands-on guidance.

Persona & Journey Mapping

Targeting & messaging
clarified through updated
customer profiles and paths.

Design


value your customers

truly care about

Attract


the right audience and

keep their attention

Perform


with your optimised

system for agile growth

Teamup


smartly with AI

for greater impact

Activate


your commercial project

and get traction

AI-Assisted 2030 Strategy

Vision & strategic priorities
for a European manufacturer
of home appliances.

AI-Assisted Project Design

Roadmap and capability
building for a European SME.

Marketing Planning & Goals

Structured with my AI-
powered frameworks and
actionable AI insights.

Value Proposition Refresh

Core offer redesigned to
align with evolving customer
expectations for a SaaS SME.

Product Portfolio Expansion

Development of new services
for a business association.

Articles Campaign Roadmap

Editorial roadmap designed
to support visibility, lead gen,
and expert positioning.

Website in Record Time

Comprehensive website
created in 2 days, including
messaging, visuals, and flows.

AI-assisted Branding Refresh

Core brand story, tone, and
visual identity refined to
elevate perceived value.

AI Onboarding for Teams

Internal rollout program
delivered to build adoption
and confidence in AI usage.

Funnel Design & Automation

Lead-to-client journey
mapped and automated for
consistent conversion flow.

Business Model Shift

Revenue streams and pricing
logic adjusted to support
growth and scalability.

Team Productivity Boost

AI tools introduced across
functions to streamline tasks
and increase daily output.

Sales Playbook Creation

Supporting prospection,
pitching, answering
objections, and closing.

Creative Ideation Sessions

Idea generation sessions
enhanced with AI-assisted
collaboration formats.

CLIENT SUCCESS STORIES

AI BUSINESS CASES